The Floating Air Fiber

Originally, there was a simple industrial incident. It was an engineer who, somewhere in an Italian factory, injected too many micro air bubbles into a batch of hollow synthetic fibers, usually used in thermal insulation, rendering the whole batch unusable, fit to be thrown away.

But chance intervened. Someone noticed that these air-filled fibers float like no other!

We are at the dawn of the 2000s.
A man from Nice, Alain Belkadi, has been leading Greystone since its creation in 1981.

He is an experienced entrepreneur who has built his career in textiles for 39 years and has worked with the biggest names in retail.


Thus, Carrefour, Auchan, Système U, Intermarché, Leclerc, and even Casino have called and still call on his expertise over time.

Indeed, he still manufactures, in his own factories, the private labels of the largest distributors.

But at this point in his activity, as a new century begins, Alain Belkadi feels he is at a turning point, needing to give a new impetus to his activity. This fiber will give him the opportunity.

Learn more about the FibreAir Ⓡ

Conquering the world!

Floating swimsuits for everyone

With unique expertise and exclusive technology, Plouf establishes itself as a reference in floating swimming equipment. The brand offers a complete range of floating swimsuits for children, allowing the youngest to get familiar with water safely. Safety Concept by Plouf caters to adults with floating swimsuits specifically designed to meet their needs in terms of safety, comfort, and confidence in the water.

The floating swimsuits for adults, developed with the exclusive technology FibreAirⓇ, ensure natural and effortless buoyancy. Whether for those who cannot swim, people with reduced mobility, or simply those who want to relax in the water with peace of mind, these swimsuits are designed to offer constant support. The FibreAirⓇ, composed of 97% air, ensures lightness and ease that allow users to feel comfortable and secure . Safety Concept by Plouf combines security and aesthetics: each model is carefully designed to fit a wide range of body types, enhancing the silhouette while providing optimal freedom of movement.

Alongside its swimsuits floating swimsuits, Plouf innovates with the mat floating 2 in 1, an ingenious creation that reinvents the beach and swimming experience. This mat also uses FibreAirⓇ to offer buoyancy without the need for inflation, ensuring unmatched ease of use. The mat 2 in 1 easily transforms into a floating beach towel, allowing users to switch from swimming to relaxing on the sand in an instant. Lightweight and convenient to carry, it becomes the essential accessory for seaside days, offering comfort and versatility in all situations.

The story of Plouf is marked by a legacy of innovation. In the past, the brand distinguished itself with floating quarter suits, designed for professional navigation. They provide safety thanks to their integrated buoyancy, allowing one to stay afloat in case of a fall into the water. They also combined comfort and protection against the elements, while being lightweight and easy to wear for long hours of work at sea.

Discover our expertise! Plouf, with its FibreAirⓇ technology and commitment to water safety, continues to innovate while adhering to the strictest European standards. Whether for children or adults, each product is designed to offer a safe and enjoyable swimming experience, combining innovation and elegance.

Discover our FibreAirⓇ, as well as our production line of the floating range and the European Standards of our floating clothes for children and adults.